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Internet
& Conventional Advertising: |
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In today's real estate environment,
internet exposure and conventional advertising are two very effective and
necessary means of advertising homes and properties for sale.
How Effective is
Internet Marketing? According to the New Jersey 2005
Profile of Home Buyers and Sellers, a study commissioned by NEW
JERSEY ASSOCIATION of REALTORS (NJAR) and performed by the NATIONAL
ASSOCIATION OF REALTORS® (NAR), 77% of buyers use the Internet as
their first resource in a home search. Recent figures indicate that
nearly 30% of new homeowners first saw their purchased house online.
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Internet Advertising of Your
Property:
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 This
site - BarryColyer.com - receives
an average of 800 visitors and 1000's of hits per day. Each
of my listings has its own
link to a full property detail page that includes a photo tour, complete property
details, interactive mapping, town & school information, and more. Links to
my listings are also
featured online at:
Every listing I take is
posted online within 48 hours. Prospective buyers are immediately
notified via my email database of over 1,200 registered visitors and are sent the link to your property details
page on BarryColyer.com. In addition, photo tours, full details,
and link to your details page on BarryColyer.com is included on
Realtor.com and both the RE/MAX
of NJ and the RE/MAX
International web sites.
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Advertising of
BarryColyer.com:
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Having properties
advertised online is only effective if buyers can FIND them
online. To drive buyers to BarryColyer.com and to your home, the site is
advertised via:
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Monthly
web site submission of site to ensure visibility at 20 of the top search engines,
directories, and portals
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Memberships
in over 30 real-estate related web sites for consumers
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Monthly
real estate newsletter emailed at the beginning of every month to my
database of over 1,200 registered visitors
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New
Listing and Open House alerts emailed to my registered visitors
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All
of my personal marketing materials
- lawn signs, brochures, business cards, mailings, property fact
sheets, etc. with the "BarryColyer.com" web address
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Newspaper
ads in The Record and The
Suburban News
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Shopping
cart insert ads at Shop-Rite in Bergen County.
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Conventional
Advertising:
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While
internet marketing has proven highly successful, the conventional
advertising methods remain highly effective. Below is a list of
the conventional methods I employ - all of which reflect the BarryColyer.com
web address and/or direct link to your home tour.
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Lawn
signs - with the BarryColyer.com rider
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Newspaper
ads in local papers: The Record, Suburban News, etc.
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Fact
sheets prepared & placed at your property with color photos
& property description
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Multiple
Listing Service(s) - New Jersey MLS and Garden State MLS
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Realtor
Open Houses
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Public
Open Houses
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Emails
to my list of over 1,200 registered visitors
Order
a FREE Market Analysis of Your Home
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My
Written Guarantee: |
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Thinking about selling
your home? The chances are good that you'll interview several
Realtors before you hire one to market and sell your home. You should.
It's a big decision - and you want to make the right choice.
Before you lock into a 6-month listing agreement, make sure you get a
marketing plan - IN WRITING - that offers you an "Unconditional
Withdrawal" of your listing should the agent not perform as
promised. If you don't get it in writing, and you're dissatisfied
with the Realtor you hired, you'll most likely have to work with
that agent until the
expiration of your 6-month contract. And be careful! There
is a difference between an "Unconditional Withdrawal" and a
"Conditional Withdrawal."
My
marketing plan is in writing! If I don't perform as
promised, I will give you an "UNCONDITIONAL Withdrawal" on
your listing! If you hire me to sell your home, I want you to
relax knowing that you have hired a Realtor who will provide the highest
level of professional service and expertise - one who will deliver the best possible results -
"Sell your home in the least amount of time AND for the most
money!"
Order
a FREE Market Analysis of Your Home
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Real
Estate Services I Provide: |
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Marketing
of Residential Properties (existing homes, condos, townhouses, new
construction)
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Marketing of Land &
New Construction Developments
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Marketing of Multi-Family,
Investment, and Commercial Properties
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Marketing of Residential
& Commercial Rentals
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Working with Developers to
find land or tear-downs for new construction
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Seller
Agency
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Buyer
Agency
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Licensed Appraisal Service
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Comparative
Market Analysis to determine list price of your home
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Corporate Relocation
Specialist
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RE/MAX
International Referral Network
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Qualifying Buyers
to ensure they can close on your home
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Attorney Recommendations
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Moving Company
Recommendations
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Repair and Maintenance
Recommendations
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Over
23
years of
full-time service in the real estate
industry - resume
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Area knowledge as a
Lifelong Resident of Bergen
County, NJ
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7-Day-a-Week
accessibility via 24-hour
office voice mail, cell phone, home & office fax, and
e-mail
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Dedication to providing
Personalized and Professional Service
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Use of cutting-edge
marketing & technology to sell your property
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Excellent Negotiating
Skills; and, most importantly....
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Sell
Your Home in the Least Amount of Time AND for the Most Money!"
Order
a FREE Market Analysis of Your Home
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Before
Marketing Your Property, I Will: |
Research property
tax records before initial meeting
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Meet with you to discuss
Agency
relationship, your goals and
objectives
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Take detailed property
notes and photos
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Prepare a
Comparative Market Analysis
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Schedule a second
meeting to review the Comparable Market Analysis, discuss marketing
strategy, and advise on possible ways to minimize time on the market and
maximize your return
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Thoroughly review all
appropriate documents pertaining to the marketing of your property.
Top |
My
24-Point Marketing Guarantee: |
Handle ALL
aspects of the process of selling your home - from beginning to end!
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Input your property
information on both the New
Jersey Multiple Listing Service (NJMLS) and the Garden
State Multiple Listing Service (GSMLS.)
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Post your property
with full details and photos here on BarryColyer.com
in addition to other real estate sites
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Distribute and post your
property information to RE/MAX agents within my office
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Email my extensive list
of over 1,200 potential buyers with your property details and link to your home tour
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Prepare
attractively-designed, full-color Fact Sheets with photos to
be placed at your property
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Install lockbox
(with your approval)
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Install "For
Sale" sign on your property
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Schedule broker Open
Houses
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Schedule public Open
Houses
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Prepare ad copy and
place advertisements for your home in local newspapers and real estate
magazines
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Follow up with agents
who have shown your property to prospective buyers in order to obtain
feedback from showing
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Field phone calls from
prospective buyers and follow up on all inquiries promptly
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Show your home to
pre-qualified buyers
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Provide and keep you
up-to-date on comparable property information and market trends to
ensure that you are still competitive with other available properties
for sale
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Negotiate your sales
contract to get you the best possible price and terms
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Follow up on sales
contract while it is in the Attorney Review process
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Follow up on the Buyer's
mortgage application
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Follow up on collection
of Deposit Monies
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Coordinate all
inspections of your property
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Be present at home
inspections - physical, radon, termite, well, septic
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Follow up on all home
inspection issues
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Help you prepare for a
smooth closing of the transaction, and
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Be present at the
closing of your property.
Order
a FREE Market Analysis of Your Home
Top
Return to Sellers Corner
© 2009 Karen Colyer.
ALL RIGHTS RESERVED.
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Veronica
and John Melissas, far left, in front of their new home in Oakland
with Realtor Barry Colyer and his wife, Karen.